Decoration guide

Print & decoration methods for custom promotional gifts

The method decides how your logo looks, how long it lasts and what it costs. Compare ten methods below - then send us your artwork for a free digital proof before you commit.

10decoration methods
396products in catalogue
4languages
Freedigital proof
Step 1

Tell us three things, we narrow it down

Most buyers do not start with a method name - they start with a product, a look or a budget. Pick what you know and the cards below filter to the methods that actually fit.

Find your method

Choose any combination. Leave a row untouched to keep all options.
What is it printed on
What look you want
Order quantity
10 methods match your selection.
01Matte spot colour

Screen Printing

Ink is pushed through a mesh screen, leaving a bold, even layer of solid colour that reads clearly from a distance.

Best onTote bags, aprons, polos, paper and board
Avoid onGradients, photos and heavily curved small parts
Artwork tipVector, one colour per screen - each extra colour adds a setup
Setup: high / unit cost drops with volumeShop bags →
02Smooth ink transfer

Pad Printing

A silicone pad lifts ink from an etched plate and wraps it onto curved or recessed surfaces - the standard for small hard goods.

Best onMetal pens, keychains, small housings, clock cases
Avoid onLarge flat areas and fabric
Artwork tipKeep fine text above 6 pt; very thin strokes can fill in
Setup: medium / best at mid volumeShop keychains →
03Etched metal

Laser Engraving

A laser removes the surface layer itself, so the mark is part of the material - it cannot peel, fade or wash off.

Best onStainless drinkware, wood, metal pens, watches, tools
Avoid onBright glossy plastics and thin coated surfaces
Artwork tipSupply vector; the mark is single-tone, so design for contrast
Setup: low / no consumablesShop drinkware →
04Full-colour ink

UV / Full-Colour Digital

UV-cured ink is printed directly onto the product, holding gradients, photos and fine detail without a plate or screen.

Best onBottles, tumblers, clock faces, tech accessories
Avoid onSurfaces that flex or are washed frequently
Artwork tip300 dpi at final print size, or vector; CMYK artwork preferred
Setup: none / any quantityShop tech →
05Printed film

Heat Transfer

Artwork is printed onto a carrier film and bonded to the fabric with heat and pressure - full colour without screen setup.

Best onPolos, aprons, tote bags, small runs of uniforms
Avoid onHeavy-wash workwear where a printed layer can lift
Artwork tipAdd 2-3 mm trapping so slight registration shifts stay hidden
Setup: none / economical at low volumeShop apparel →
06Dye-infused

Sublimation

Heat turns the ink into gas so it bonds inside the material. There is no printed layer to feel, crack or peel.

Best onPolyester apparel, coated drinkware, lanyards, mouse mats
Avoid on100% cotton and dark substrates (colours shift)
Artwork tipDesign in sRGB; expect a slight shift on uncoated surfaces
Setup: low / best under 500 pcsShop headwear →
07Stitched thread

Embroidery

Thread is stitched directly into the fabric, giving a raised, textured mark that survives years of washing and wear.

Best onCaps, beanies, polos, aprons, bags, blankets
Avoid onVery small text, fine gradients and lightweight fabric
Artwork tipVector, minimum 5 mm cap height; stitch count drives price
Setup: digitising fee / price by stitch countShop headwear →
08Metallic foil

Hot Stamping & Foil

A heated die presses metallic foil into paper, board or leather, leaving a sharp, reflective mark with a premium feel.

Best onGift boxes, paper bags, leather cases, notebooks
Avoid onLarge solid areas and highly textured surfaces
Artwork tipVector with clean edges; specify foil colour, not CMYK
Setup: die cost / very low unit cost at scaleShop gifting →
09360° coverage

Design Wrap / 360°

A full-colour label or print runs the entire circumference, turning the whole product into brand surface instead of a small patch.

Best onPen barrels, bottles, tumblers, cylindrical gift items
Avoid onIrregular shapes and across opening mechanisms
Artwork tipSupply a flat template with wrap allowance and seam position
Setup: medium / strong at volumeShop drinkware →
10Frosted glass

Glass Etching

Acid or laser etching frosts the glass surface permanently - a quiet, high-end mark that never rubs off.

Best onGlass tumblers, beer glasses, bottles, barware
Avoid onNon-glass substrates; multi-colour artwork
Artwork tipSingle-colour vector; fine detail frosts more softly than print
Setup: medium / durable foreverShop glassware →
Step 2

Side by side

Ratings are relative, not absolute. Actual unit price and lead time are confirmed in your quote - the pattern below is what stays true across suppliers.

MethodColour rangeDurabilitySetupUnit cost <300Unit cost 1,000+Sweet spot
Screen Printing1-4 spot coloursExcellentHigh$$$500+
Pad Printing1-2 spot coloursVery goodMedium$$$500+
Laser EngravingSingle tonePermanentLow$$$$any quantity
UV / Full ColourFull CMYK + whiteVery goodNone$$$$300+
Heat TransferFull colourGoodLow$$$100-500
SublimationFull colour, no whitePermanent on polyesterLow$$100-500
EmbroideryThread coloursExcellentDigitising$$$$$300+
Hot Stamping / FoilMetallic, 1 colourVery goodDie$$$$1,000+
Design WrapFull colour, 360°Very goodMedium$$$500+
Glass EtchingSingle tonePermanentMedium$$$$300+

Add-on time is the decoration step on top of standard production. Seasonal peaks and artwork revisions can extend it - your quote confirms the date.

Step 3

Why the same logo costs more at 100 than at 1,000

Three different cost curves. Knowing which one your order sits on is the fastest way to stop overpaying.

Setup-heavy

Screen print, hot stamping, embroidery digitising
100
500
1k
5k

The setup is a fixed cost. Below 300 pieces it dominates the unit price; above 1,000 it almost disappears.

Plate-based

Pad printing, laser fixtures, glass etching
100
500
1k
5k

A modest fixed cost plus a stable per-unit cost. The curve flattens early - mid volume is the sweet spot.

Zero setup

UV digital, heat transfer, sublimation
100
500
1k
5k

No plate, no screen - so small runs are viable. But the price never drops much at volume either.

Rule of thumb: small quantity + many colours → digital (UV / transfer / sublimation).
Large quantity + few colours → screen print or hot stamping.
Step 4

What we need from your artwork

Most delays are not production problems - they are file problems. These six checks remove almost all of them.

  • 1
    Vector first: .ai, .eps, .pdf or .svgVector scales to any print size without losing edges. Raster files are accepted but limit the result.
  • 2
    300 dpi at final print sizeIf the file is below 300 dpi, do not simply raise the number - that only makes a blurry file larger.
  • 3
    Convert text to outlinesIn Illustrator: Type → Create Outlines, or Ctrl + Shift + O. This stops fonts being substituted on our side.
  • 4
    Clean the backgroundA white box around a logo shows on dark products. Send a transparent PNG, or ask us to remove the background.
  • 5
    Give a Pantone referenceIf colour accuracy matters, name the Pantone. Screen and pad printing mix spot colours; digital approximates CMYK.
  • 6
    Avoid images pulled from a websiteWeb images are typically 72 dpi and often carry copyright restrictions. Send the original file instead.
checklist.txt
format ......... .ai / .eps / .pdf / .svg
resolution ..... 300 dpi at print size
text ........... converted to outlines
background ..... transparent
colour ......... Pantone + CMYK fallback
print size ..... width x height in mm

Not sure your file is usable? Send it anyway - we check it before quoting and tell you exactly what needs fixing.

Before production

You see it before we make it

No one should approve a print run from a description. Every custom order gets a digital proof showing the logo on the actual product.

01

Send artwork & product

Logo file, product reference, quantity and any colour requirements.

02

Free digital proof

We return a mockup on the real product with print size and position marked.

03

You approve

Adjust size, position or colour until it is right. Nothing is produced before approval.

04

Production & QC

Decoration, inspection and packing, with photos before shipment.

Proof turnaround is confirmed per order and depends on artwork completeness. Complex multi-position decoration may need an extra round.

Questions

What buyers ask us most

Which print method should I choose?
Start from the product, not the method. Metal or wood hard goods usually mean laser engraving; drinkware with full-colour artwork means UV printing or a 360° wrap; fabric means screen print, heat transfer or embroidery. If you tell us the product and the look you want, we will recommend one method and one alternative in the quote.
What is the difference between screen printing and pad printing?
Screen printing pushes ink through a mesh onto a flat surface and suits bags, apparel and board. Pad printing uses a silicone pad to pick up ink and wrap it around curved or recessed parts, which is why it is used for pens, keychains and small housings. Screen printing handles larger areas and more colours; pad printing handles awkward shapes.
Laser engraving or UV printing - which lasts longer?
Laser engraving is permanent because it removes or alters the surface itself; it cannot peel or wash off, but it is single-tone. UV printing gives full colour and fine detail, and is durable in normal handling, but it sits on the surface and can wear on items that flex or are washed repeatedly.
Can you print a full-colour logo or a photo?
Yes. UV digital, heat transfer, sublimation and 360° wrap all reproduce full-colour artwork. Screen printing and pad printing are spot-colour processes - each colour needs its own screen or plate, so gradients and photographs are not the right fit.
What artwork file do you need?
Vector is best: .ai, .eps, .pdf or .svg, with text converted to outlines. If you only have a raster file, send the largest version you have at 300 dpi or above at the intended print size. We will check it and tell you if it is usable before you commit.
I only have a JPG or PNG logo. Can you still print it?
Usually yes, if the resolution is high enough. A small web image will not print cleanly at 40 mm wide. Send the original file rather than a screenshot, and we will confirm the maximum usable print size.
Can you match a Pantone colour?
For screen printing, pad printing and hot stamping we mix to a Pantone reference, so tell us the number. Digital methods (UV, transfer, sublimation) reproduce CMYK, which is close but not an exact Pantone match. On dark or coloured products a white under-layer may be needed.
Will the logo come off in the wash?
It depends on the method and the fabric. Embroidery and sublimation are effectively permanent. Screen print and heat transfer are durable in normal washing when the care label is followed - inside out, cold wash, no direct ironing on the print. For workwear washed daily, tell us and we will recommend the more durable option.
Does the method change the MOQ or the price?
Both. Methods with a fixed setup - screen printing, hot stamping, embroidery digitising - carry a one-off cost that makes very small runs expensive per unit. Digital methods have no setup, so they suit small quantities but do not get much cheaper at volume. MOQ also depends on the product itself and is confirmed in the quote.
Do I get a proof before production?
Yes. Every custom order gets a free digital proof showing your artwork on the actual product, with print size and position marked. Production only starts after you approve it.

Send your logo. See it on the product first.

Tell us the product, the quantity and the look you want. We will come back with the right method, a price and a free digital proof.

Request a free proof